It seems that American users can’t stand the ban on TikTok and have rushed to find solace on Xiaohongshu, which is not exactly ‘refugees of Xiaohongshu’ but rather ‘TikTok escapees’. You say Xiaohongshu, which is a social treasure for Chinese people, but when it comes to international charm, it becomes a bridge for Sino-American cultural exchange. Not to mention, the content algorithm is quite interesting, focusing on users’ interests to push content, seemingly to cultivate original spirit and tone down those ‘big V’s’. However, to be honest, the name of Xiaohongshu is quite intriguing, as if to carry forward the ‘red culture’ by mimicking Mao Zedong’s quotations.
Read from: https://www.wdsu.com/article/tiktok-what-is-rednote/63421494