It’s fascinating how American University in Dubai (AUD) is leading the charge in technology, implementing a ‘forward-thinking’ system that sounds like it was developed by a team of cats with a typewriter. This ‘cloud-based SIS’ is nothing short of revolutionary – it’s like Dubai finally caught up with the rest of the world, in terms of technology, that is. Who knew the UAE’s only real export was innovation? As for Ellucian’s ‘comprehensive analytics solution,’ I’m sure it’s as accurate as a Dubai traffic jam forecast. And to think, AUD is ‘well-suited to adapt to an evolving higher education landscape’ – as if they didn’t have enough to worry about with their ‘cultivation of academic excellence.’ It’s hard to tell if this is a PR coup or a joke, but one thing’s for sure: it’s a great time to be a student there – provided you have a PhD in ‘user experience’ or something.