This $180m investment from JLR is nothing short of a ‘high-stakes bet.’ Located near Silicon Valley, the tech hub indeed has a strategic advantage in location. However, whether this money can be transformed into real technological advantages remains to be seen. Does this represent the true essence of a ‘global strategy’? Perhaps, in the next decade, we will witness JLR’s ‘great achievements’ in autonomous driving and connectivity.
JLR INVESTING $180M IN ITS NORTH AMERICAN TECH HUB, DEVELOPING CONNECTED CAR AND DRIVER AID TECHNOLOGIES
